Memphis World
Memphis World Publishing Co.
1969-02-08
J. A. Beauchamp

Cannolene Forecasts $1 Million
Sales For 1969, Gets New Lines
Officials of the Cannolene Company, 
Atlanta Negro-owned manufacturer 
of hair products, are predicting 
the company will top the
$1 million sales mark in 1969, an
increase of "more than 700 per cent
over 1968."
Robert O. Cannon, president of
the company, said the big sales
rise began when the company expanded 
into the national market
three years ago.
"We now are able to, take full
adavntage of the greatly improved
earning power in the Negro market 
in the South and in major metropolitan 
centers of the U. S.
Cannon also gave credit to national 
marketing authorities for
guidance in distribution methods
and expressed gratitude to one of
the leading chains, F. W. Woolworth 
Co., for its "candid suggestions" 
for improvement of packaging 
and merchandising generally.
"They gave us the confidence to
gamble with our dollars," he
said. "We developed attractive
packaging for our line of hair products, 
with Woolworth in mind as
an outlet, and bur sales last year
were 300 per cent ahead of 1967.
The Cannolene. Company, located
at 2611, Gordon Head, N. W. is 40
year old. Its products include hair
conditioners," scalp ointment, hair
creams, and shampoo. The campany
also markets a special, home permanent 
curl-relaxer kit.
Recently the company introduced
to toe market a new line called
"The Mystery of Black," which includes 
a men's cologne arid aftershave 
lotion, a natural hair sheer
spray, and a natural easy-comb
hair spray, which Cannon says
have joined the hair products line
in Some Woolworth stores.
"Our plant has the most modern
machines, available, and we have
crested the type of attractive packaging, 
that is so necessary today,"
Cannon said". "By providing to
Woolworth that we could meet all
requirements, not only in packaging 
but also in dependable delivery
and service, we earned our position 
as a regular source of supply.
They did not imply that they were
extending us any special considera
tion. 
They are merchandisers—and
this, you need."
The Cannolene Company has
worked out a way for students at
Carver Vocational school to reap
some of the benefits from its new
"Mystery of "BLACK" line. The
company signed a contract with a
group of pupils to manufacture
distinctive burlap bags for its cologne 
and after-shave lotion in the
evenings, after school hours.
William R. Giles, of East Orange

N. J., maunfacturer's representative 
for the Cannonlene Company,
praised the efforts of J. H. Swon,
Woolworth buyer of hair products
and other toiletries, for the company 
an "invaluable insight" into
merchandise and packaging techniques. 

"He worked closely with us in all
phases of our operations, and because 
of his genuine interest and
cooperation, we are doing a most
rewarding business with the F. W.
Woolworth stores today, Giles said.

G. 1. Home Loans Up
To 7 1/2% V. A. Announces
An increase in the maximum G.
I. home loan interest rate to 7 1/2
Per cent has been announced by the
Veterans Administration.
Administrator of Veterans Affairs-William 
Driver authorized
the increase, following consultation
with the Secretary of Housing and
Urban, Development in an effort
"to insure the availability of new
and existing housing for the nearly 
25,000 veterans applying each
month for G. I. loans."
Noting—that—almost one million
Viet-Nam era veterans are expected 
to return to civilian life this
year, Administrator Driver said,
"It is imperative that the G. I.
home loan program continue as a
viable benefit for, these veterans.
Unless the interest rates on G.

I. home loans are made competitive 
with private financing rates
throughout the country, the certificates 
of loan eligibility that VA
will be asked to issue to our veterans 
this year will amount to little 
more, than hunting licenses',"
Driver said.
The VA head emphasized that
without 7 1/2 per cent interest rate,
V. A would guarantee perhaps
50,000 fewer G. J loans this year
than were anticipated just a few
months ago.
"Rising discount rates in recent
months haw meant that fewer and
fewer buuders of new homes and
sellers of existing homes have been,
willing or able to accept the financial 
penalty which payment of
these disocunts demands." Driver
said.
"Unchecked, this trend would
have meant a diminishing number
of homes available to returning
veterans through no or low-down
payment G. I. loans.
"And the hard truth is that most
of the younger Post-Korea and
Viet-Nam era veterans who make
up the overwhelming majority of
veterans applying for VA-guaranteed 
home loans, ore not in a position 
to meet the higher downpayment 
requirements of most conventional 
loans," the VA chief said.
Administrator Driver expressed
confidence that the new maximum
interest rate will make G. I. loans
once again competitive in the money 
market until such time as the
current spiraling of interest rates
can be checked.

SEPIA
Begins New Series
on Negro History in its
February Issue,
On Sale at Newsstands

Chapter 1:


REMEMBER CLEOPATRA?
She bathed in all and exotic perfumes. . .
really an artificial beauty. Today's beauties
are natural beauties with clear skin,
exquisite complexion and with that
luminescent and sophisticated look. Many
of today's beauties have discovered
creamy white PALMER'S "SKIN SUCCESS" 
BLEACH CREAM..... the medicated
cream with they heavenly fragrance...
"SKIN SUCCESS" CREAM, for fairer
clear natural looking loveliness And
"SKIN SUCCESS" CREAM contains the
 official strength of ammoniated
mercury, the medical Ingredient often
prescribed try doctors for effective skin
Care, this skin medicine fades freckles,
removes that suntanned look, aids in re
moving 
blackheads and smoothing large
pores... helps bring out your natural
beauty.
Insist on the original PALMER'S "SKIN
SUCCESS" BLEACH CREAM. Full 2 ozs.
In an attractive jar only $1.00. Also available 
In ½ oz. tin
...plus head to too protection with
the deep acting foamy medication
of "SKIN SUCCESS" SOAP, with,
hexachlorophene it beauty bathes
while It tights germs that often
aggravate perspiration odorsmakes 
you sure you're nice to be
near PALMER'S "SKIN SUCCESS"
SOAP.



COMPARET
NOTHING FINER AT ANY PRICE
PALMER'S "SKIN SUCCESS"
BLEACH CREAM
SOAP
OINTMENT

The Ancient
African Beauty
She bathed in all and exotic perfumes. . .
really an artificial beauty. Today's beauties
are natural beauties with clear skin,
exquisite complexion and with that
luminescent and sophisticated look. Many
of today's beauties have discovered
creamy white PALMER'S "SKIN SUCCESS" 
BLEACH CREAM..... the medicated
cream with they heavenly fragrance...
"SKIN SUCCESS" CREAM, for fairer
clear natural looking loveliness And
"SKIN SUCCESS" CREAM contains the
 official strength of ammoniated
mercury, the medical Ingredient often
prescribed try doctors for effective skin
Care, this skin medicine fades freckles,
removes that suntanned look, aids in re
moving 
blackheads and smoothing large
pores... helps bring out your natural
beauty.
Insist on the original PALMER'S "SKIN
SUCCESS" BLEACH CREAM. Full 2 ozs.
In an attractive jar only $1.00. Also available 
In ½ oz. tin
...plus head to too protection with
the deep acting foamy medication
of "SKIN SUCCESS" SOAP, with,
hexachlorophene it beauty bathes
while It tights germs that often
aggravate perspiration odorsmakes 
you sure you're nice to be
near PALMER'S "SKIN SUCCESS"
SOAP.



COMPARET
NOTHING FINER AT ANY PRICE
PALMER'S "SKIN SUCCESS"
BLEACH CREAM
SOAP
OINTMENT

LOVELIER COMPLEXION
She bathed in all and exotic perfumes. . .
really an artificial beauty. Today's beauties
are natural beauties with clear skin,
exquisite complexion and with that
luminescent and sophisticated look. Many
of today's beauties have discovered
creamy white PALMER'S "SKIN SUCCESS" 
BLEACH CREAM..... the medicated
cream with they heavenly fragrance...
"SKIN SUCCESS" CREAM, for fairer
clear natural looking loveliness And
"SKIN SUCCESS" CREAM contains the
 official strength of ammoniated
mercury, the medical Ingredient often
prescribed try doctors for effective skin
Care, this skin medicine fades freckles,
removes that suntanned look, aids in re
moving 
blackheads and smoothing large
pores... helps bring out your natural
beauty.
Insist on the original PALMER'S "SKIN
SUCCESS" BLEACH CREAM. Full 2 ozs.
In an attractive jar only $1.00. Also available 
In ½ oz. tin
...plus head to too protection with
the deep acting foamy medication
of "SKIN SUCCESS" SOAP, with,
hexachlorophene it beauty bathes
while It tights germs that often
aggravate perspiration odorsmakes 
you sure you're nice to be
near PALMER'S "SKIN SUCCESS"
SOAP.



COMPARET
NOTHING FINER AT ANY PRICE
PALMER'S "SKIN SUCCESS"
BLEACH CREAM
SOAP
OINTMENT

Negroes Figting For Political,
Economic Powers, Says McKissick
Negroes 
are fighting for political and
economic power, and for a national
identity,, Floyd McKissick, noted
civil rights activist, told a crowd
of Michigan State University students 
Jan. 22.
McKissick added that "Soul City"
woulld be the first step in obtaining 
all of these goals. He recently
proposed Soul City to provide urban 
job opportunities for blacks.
The city will be located in the
Warren County area of North
Carolina.
McKissick said that Negroes are
sick of trying to get a piece of the
white society's cake—even though
they helped build that society and
that cake.
"We're going off, and make a
cake of our own " he said. "That's
what Soul City is all about."
McKissick was one of the speakers 
in the University College Symposium 
or 'The American City:
Millstone or Milestone?"
In explaining the rise of Black
Power and the decline of integration 
philosophy, he said that many
Negroes have come to believe that
They can never make it in the
white society.
Integration is really white power
maintaining its power, he said.
Their other concerns are: how are
we going to control the blacks, and
how can we be safe, he added.
"Sure we-ve got a black mayor in
Cleveland," he sad, "but who owns
Cleveland? Political power without
money is a fools game."
McKissick said that blacks were
fighting for political and economic
power, and for a quality of nationhood. 
"We want respect as a nation, 
with our own culture and
philosophy," he said.
The good civil rights leaders of
the past were those who could beg
the most money from the white
establishment he said.
Only as a nation, with some
power and money of its own, can
blacks find the dignity of acceptance, 
he emphasized.
He said, "The Chinese have got
their Chinatown, and they're happy, 
and you say. 'God bless them.'
The Irish have St. Patrick's Day
parades and they're happy, and
you say, 'God, bless them.'
"Well, all we want, is when the
blacks march on Malcolm . X's
birthday, that you say 'God bless
the black people and their nation'."
McKissick has served as chairman
and director of CORE, the (Congress 
of Racial Equality). He is
presently working on a project to
prepare blacks for political power
in cities where they are, or soon
will be, the majority.
His writings include the book,
"Three-Fifths of a Man."

Sepia Magazine
Starts Negro
History Series
Sepia magazine is beginning a
new series on Negro history in its
February issue on newsstands now.
The series will cover the entire
history of the black man in the
United States from the Civil War
to the present and into the future.
Many back teachers have already
proclaimed the first article outstanding 
and are collecting the
articles as they are published for
use in, classroom work.
In other stories, the magazine
reveals how customer convenience
has reached its zenith with introduction 
of a drive-in mortuary in
Atlanta, Ga. The body in the
casket is placed, behind a plate
glass window for easy viewing from
the car. Family emotions can thus
be kept private
To the black soldier in Viet Nam.
there's always two wars to fight,
the one against the enemy and the
one against discrimination. The
trials and tribulations of the black
servicemen are chronicled in "Black
Soldiers Fight Two Wars in Viet
Nam."
Interracial marriages can be made
to work, as Dean Rusk's daughter
and her husband have proved. The
marriage of the former secretary
of state's daughter and a black roan
nearly two care ago "made headlines 
then the couple dropped but
of sight. They were traced to Fort
Wolters. Texas, near Fort Worn,
where he was attending an Army
helicopter pilot school
The coupe have made fools of
the nay-sayers who predicted the
marriage wouldn't work. They're a
happy ideal couple in every way,
the Sepia story says.

Athens
Members and
friends are urged to be present
Sunday at 11:00 a. m. at the First
AME church to the Youth program.
The Youth will have charge of the
entire program Sunday, morning.
James Smith is Director.
Mrs. Delia Morton was funeralizcd. 
Friday from Hurley, Funeral
Home. Rev. C. D. Wilkerson officiated 
assisted by Rev. Brown. Those
on the sick list and shut-ins are:
Mrs. Lillie Smith, Mrs. and Mrs.
Robert Nesbitt, Mrs. Emma Hill,
Atlanta, Mrs. Edna Henry, Mrs.
Katie Thomas, Henry Nolan, Mrs.
A. B. Harris, David Austin, and
Raymond Bentley.
Mr. will Hudson was funeralized
Monday from Hill's First Baptist
church. For many years he was
employed with Michael Bros, known
"now" as Davison. Rev. W. Price
King officiated assisted by other
ministers.
Mr. and Mrs. Howard Parrott of
Detroit Mich., were called here
due to the passing of Mr. Parrott's
aunt, Mrs. Delia Morton. They left
for their home Saturday night.
Charlie Pruitt, Jr., left for his
home in Detroit, Mich., after visiting, 
relaitves here. Mrs. Nancy
Nesbitt is much improved at St.
Marys Hospital Where he leg was
amputated Monday. She is doing
nicely to the delight of her many
friends.
Mr. and Mrs. James Terrell of
Augusta spent the weekend here
with relatives. Mr. and Mrs. Willie
Harris and family spent Sunday
in Milledgeville visiting relatives.

"Washington Lacks
Power To Heal All
Nation's llls''
The commission 
that serves as the official,
federal link in the state and local
governments reported Thursday to
President Nixon that there now isa 
"growing" realization that
Washington simply lacks the
power, personnel and prespective
to heal all the nation's ills.
The Advisory Commission on Inter 
governmental Relations, in its
10th annual report, said 1968's. violent 
events marked it as "one of
the ugliest years, in, American political 
history," but there was hope
both in a hew level of support for
real cooperation among governments 
and in the demonstrated
strength of the established political 
system.
Commission chairman Farris Bryant, 
former governor of Florida,
told reporters, that there was
reason for optimism in Nixon's'
stated purpose of making the federal 
government more "sensitive,
receptive and responsive" to the
views of states and localities and
his decision to centralize federal
liason responsibilities wth them
under Vice President Spiro T, Agneg. 

"We are at apex of awareness at
all levels of the essentiality of a
partnership approach, Bryant
said. "In my opinnion, this is go
ing to bear great fruit."
Successful family life depends
upon team work rather than individual 
joyrides.
There is never any scarcity of excuses 
for doing what you want to
do.

Harriet Tubman led 300 people to freedom.
She's one of America's great heroines.
Now there's an exciting new way to learn her story.
And the stories of other great Negroes in American history.
Their adventures are told in colorful, fun to read, 32-page
magazines called, The Golden Legacy" Series. Factual,
illustrated stories young people love. And learn from.
They're endorsed by the National Urban League and the N.A.A.C.P.
Select from stories in coupon. Each designed to sell for 25¢
Now two for 25¢. From The Coca-Cola Company.

"Coca Cola" and "Coks" are registered trade mark which identify only the product of the product of The "Coca Cola Company.
Bottled under the authority of The Coca-Cola Company by the people in your town who bring you Coca-Cola.
ENJOY

TRADE MARK
ONLY 25¢ FOR TWO OF THE FOLLOWING

The Saga of Toussaint L Ouverture and The Birth of Hatti
Grispus Attucks and the MitiGeman
The Saga of Harriet Toolman people
Name
Address
City
Zip
state

Great Southwest Corporation
Earnings Reach All-Time High
Angus G.
Wynne J. president of Great
Southwest Corporation announced
recently earnings for the company
of $15,249,376 before provision for
Federal Income Taxes for the year
ended December 31, 1968. The
company's earnings for 1968 included 
an extraordinary gain of
$7,066, 403 as a result, of a previously 
announced agreement, the
sale of Six Flags Over Georgia.
Net earnings for 1968 of $9,654,376, 
after provision for charge in
lieu of taxes of $5,595,000, increased
122 per cent over comparable earnings 
for 1967 of $4,340,278 restated

to reflect a deferred charge, in
lieu of taxes of $674,000.
Under a tax allocation agreementwith 
penn Central Company, which,
controls Great Southwest Corporation, 
there will be a $5,595,000 tax
liability to the parent company.
$2,574,000 of which is a current
liability and the remainder a deferred 
liability..
The net earnings on common
stock for the year, after provision
for dividends on preferred stock
based on average shares outstanding 
during the period was $8 per
share. The $8 per share includes
$3.68 from ordinary operations and

$4.32 from, extraordinary gain. This
compares with $3.60 per share from
operation in 1967.
The per share earnings from operations' 
on common stock for 1963
assuming conversion, to common
stock of the company's convetable 
notes and warrants, was $3.04
as compared with $2.97 for the
year 1967. Also under this assumption 
the company earned $3.40 per
share derived from extraordinary
income.
Great Southwest Corporation paid
its first common dividend of $1.00
per share to stockholders in 1968.
Cornell Green and all pro corner
back for the Dallas Cowboys, didn't
play college football and starred in
basketball to Utah State University. 


Coca-Cola Reports
On "Black Treasure"
Unprecedented 
acclaim in the form of
record setting orders and complimentary 
letter, for Black Treasures," 
a kit of educational materials 
on the study of Negro life
and history introduced last month
are received daily by Coca-Cola
USA, sponsor of the kit, and the
Association for the Study of Negro 
Life and History of Washington; 
D. C., consultant on the program. 

The announcement was made, recently 
to a gathering of the press
and educators by Kelvin A. Wall,
manager, Market Development Department, 
for Coco-Cola USA, A
Division of The Coca-Cola Company. 

The "Black Treasures" study kit
contains at 15 minute color slide
film record teachers guide and
three copies of Golden Legacy an
illustrated magazine series on
famous black Americans produced
by Coca-Cola USA To date, four
editions of the magazine have been
published to the delight of enthusiastic 
readers wherever Golden
Legacy is distributed.
Designed to take fun advantaged
of the current surge interest in
Negro History "Black Treasurers"
is different in that it talks about
historians places where Negro history 
can be found and the need
for all Amer can in know the history 
of the black man.
The unqualified response to the
program from junior and senior
high schools libraries educators,
national organizations plus civic
leaders throughout the nation
lends emphissis to the value of
presenting the material to small or
large gatherings of students.
Although the national release of
"Black Treasure planned to tiein 
with Negro History Week on
February 9-15, the entire program
was developed as her activity for
year round use It is anticipated
that the demand will Pick up
greater momentum during Negro
History Week.
In addition to participating CocaCola 
Bottlers, the kit is also distributed 
through the Association
for the Study of Negro Life and
History.
Presidential Press Secretary Ronaid 
Zeigler said Monday that the
"working trip" probably would be
undertaken within 60 days He said
Nixon hoped to be back in Washington 
by the start of the meeting
of the NATO Council of foreign
Ministers here on April 10.
Nixon was understood to be
drafing a cordial letter to Egyptian
President Gamel Abdul Nasser
which' would pave the way for resumption 
at diplomatic relations
between this country and Egypt.
They were broken by Egypt during
the Mideastehn six day war of
June, 1967 when Nasser accused
the United States of aiding Israel.
Nasser sent a friendly note of
congratulations to Nixon upon his
inauguration a possible hint of his
willingness to reopen Egypt's embassy 
here and welcome a U. S.
ambassador in Cairo.
Ziegler said Nixon would comment 
on the possiblity of restoring 
relations at the "proper time."
He said the President would hold
his second news conference since
moving into the White House at
11 a.m. EST Thursday.
Although Ziegler did not give a
tentative itinerary for Nixon's
first trip abroad as President, authoritative 
sources said" the chief
executive hoped to visit Paris,
Rome, London and Bonn.
They said he had no plans yet
for a visit to the Souviet Union or
a meeting elsewhere with Russia's
leaders.
Ziegler declined to give White
House confirmation to an authoritative 
report that Nixon has decided 
to accept in principle a French
proposal for "Big Four" talks on
the Middle East.
He said the proposal would be
"a matter of prior." at Tuesday's
meeting of the National Security
Council.

PART OR FULL TIME WORK
FOR ADDED INCOME
WE SECURE LOCATIONS
Reliable man or woman wanted as distributor in this area to service 
route for NATIONAL ADVERTISETS ALKA-SELITZER. ANACIN 
BUFFERIN and BAYER ASPIRINS sold' through our latest
modern vending machine in handy plastic, pill boxes. Dealerships
now being established and appointed upon our acceptance will
not interfere with your present employment, as locations can
be serviced evenings or weekends, collect and refill machines.
EARNING POTENTIAL S450.00 a month, or more; depending on.
size of route THIS is a MULTI-MILLION DOLLAR A YEAR
BUSINESS.
Cash investment of $1,900.00 to $3,410.00 is required, also a good
car and 5 to 10 spare hours a week. If you can meet, these requirements 
and cash investment and are sincerely interested, in
a fast repeat business of your own then WRITE giving Name,
Address, and Telephone Number, far local personal interview-with
a Company Representative.


LUNCHEON
Besides the regional represents
tives from all over the United
States there were representative
from the European Regional, Australian 
Regional Japanese. Meican 
Regional and the Canadian.
There was represesentative from
Venerate who manufactures potato 
chpis from the fruit bread
tree that is found in abundance in
the Caribbean area.
A most interesting fun filled
luncheon followed the cook-out.
Chinese proverb: He who deliberates 
fully before taking a step will
spend his entire life on one leg.

JUDGES
Besides the regional represents
tives from all over the United
States there were representative
from the European Regional, Australian 
Regional Japanese. Meican 
Regional and the Canadian.
There was represesentative from
Venerate who manufactures potato 
chpis from the fruit bread
tree that is found in abundance in
the Caribbean area.
A most interesting fun filled
luncheon followed the cook-out.
Chinese proverb: He who deliberates 
fully before taking a step will
spend his entire life on one leg.