Memphis World
Memphis World Publishing Co.
1950-10-13
Lewis O. Swingler

MEMPHIS WORLD
The South's Oldest and Leading Colored Semi-Weekly Newspaper
Published by MEMPHIS WORLD PUBLISHING CO.
Every TUESDAY and FRIDAY at 164 BEALE—Phone 8-4030
Entered in the Post Office at Memphis, Tenn., as second-class mail
under the Act of Congress, March 1, 1879
Member of SCOTT NEWSPAPER SYNDICATE
W. A. Scott, II. Founder, C. A. Scott, General Manager
LEWIS O. SWINGLER Editor
A. G. SHIELDS, Jr. Advertising Manager
The MEMPHIS WORLD is an independent newspaper—non sectarian
and non-partisan, printing news unbiasedly and supporting those things
it believes to the interest of its readers and opposing those things against
the interest of its readers.
SUBSCRIPTION RATES:
Year $5.00—6 Months $3.00—3 Months $1.50 (In Advance)
ROUTE SUPERVISORS:
 Lavern Montgomery, 289 W. Person Phone 9-2129
 Roosevelt Phillips, 1382 Nicholas. Phone 5-5076
 Arthur Sprull
—Lawrence Johnson. Phone 35-4917
 James Hawes, Jr., 879 S. 4th Phone 39-2980
 Gayther Myers, 675 Lipford Phone 48-O627




We Speak For Freedom, Too

General Lucius D. Clay., national chairman of the Crusade 
for Freedom, announced this week that top N/gro lead-;
ers from several fields are joining in the nation-wide campaign. 
Clay said these leaders will make the crusade a con
vincing demonstration to the world of American solidarity
against Communist aggression abroad.
Among the Negroes who are serving on the Crusade's
National council are Dr. Dorothy B. Ferebee, Lester Granger, 
Jackie Robinson. Bishop William J. Walls, and Dr. Chas.
S. Johnson.
The national Crusade For Freedom is an excellent campaign 
which deserves the support of all Americans, regardless 
of creed or color. Its objectives are: (1) to secure
the signatures of millions of men, women and children on the
Freedom Scroll proclaiming belief in the cause of human
freedom; (2) to give those signing the Scroll an opportunity
to back up their signatures with contributions to expand Radio 
Free Europe, a non-government "freedom station" in
Western Germany.
As the campaign shapes up, it promises to be an excellent 
one — as far as it goes. Provisions should also be
made in the campaign for a progressive attempt to improve,
American democracy.
This paper has consistently maintained over and over
that the best .way to fight communism is to make American
democracy, a shining example, a bastion of democracy known
to freedom-loving people all over the world. Nonetheless,
the Crusade For Freedom deserves the support of all Americans. 

However, sponsors of the project should include in the
campaign an aggressive program for effacing all the evils of
American discrimination, segregation and bigotry which aid
communist propaganda in Europe and Asia.

Mr. Joe Know
Well, hello kids, don't get late you
had better grab a paper and read
the Jive that will put you straight.
Since Joe Know was last around'
many things have happened Cupid 
took out his bow and arrow, and
shot right at Elijah Flemings and
$. L. D. (That's happening man?)
V. M. H. has finally gained the attention 
of Marcellus Shaw. Rosa
Jackson, what has happened to
Frank? You seem so lonesome dear.
J. W. Granderson should get wise
because H M W is trying to catch
his eyes Arron Wilkes thinks his
chick Is straight, you had better not
cool around and get late. Simon,
I heard about the new flame
J. J. Kids I hate to say it, but there
are certain girls hi the senior class
so late that they come to .school
sharp to catch a date, (watch out
you —). Nick Shannon got so late
with Joyce because of Vernon. The
love bug has. bitten Alonzo Currie
and Barbara Walker. Doggett, why
does Berna Williams, treat you so
cool? Isn't your line strong encool? 
Sam Faille is talking to nothing 
but children. Wake up Uncle
Sam, you should be out "bear hunting 
with a switch." I know that
Virginia Gatewood has some secret
behind those eyes, don't you' That's
not all behind that speaking, who's
class ring is that you have? Theodore 
Felton, what will Matilda Sims
have to say about Mary Francis?
Eurales Jefferson creates quite a
breeze with his blowing, but he
doesn't move any girls. (What's happening 
Jeff?) James Evans and
Noel are acting like strangers. I

wonder why? Why is it that J. W.
Granderson who is so tough on
the gridiron is scared of girls' He
did 90 MPH running from Hattie
Watkins. Melvin Brannon has been
seen talking to a girl by the name
of Faye. who goes to Hamilton.
What will Barbara Taylor say
about that? The fair is now over
and everything is happening. Well,
I see Will E. Hunter strolling the
campus with Gertha Sermon, looking 
so crazy. I wonder what's the
happening R. Canness, has your love
grown cold for D. Langley, (you are
so draft.
B. T. James, who is that mast attractive 
chick I see you with so
often in 9:2A (she is so cool). It is
true that all your love belongs to C
Marshall? All the time? B. Gudger
you had better watch Joe L. White
because he wigs all the girls "are
you hepped?" M. Jenkins seems as
though there is something in 9-2
that appeals to you as it M. B)?
Cool Raymond Robinson is strolling
the campus viewing the chicks "dig
me". I said you had better be cool
and more watchful because I. C. U.

Counts - Owens
Marriage Told
Mr. and Mrs. Homer Counts Sr.
1390 College Street announce the
marriage of their daughter, Mrs.
Hattie Counts Neal to Mr. Richard
Owens.
Mr. and Mrs. Owens are at home
to their many friends at 2221 Pauline 
Circle E.

ECHO SPRING
"ECHO"...

KENTUCKY
STRAIGHT
BOURBON
4YEARS OLD

ECHO
SPRING

FULL FOUR YEARS OLD
ECHO SPRING
KENTUCKY






THE FULL FLAVOR OF OLD KENTUCKY—NATURALLY GREAT SINCE 1888
STRAIGHT BOURSON WHISKEY • 4 YEAS OLD • 86 PROOF
ECHO SPRING DISTILLING COMPANY LOUISVILLE KENTUCKY

LOOKING THINGS OVER
By HELEN CALDWELL DAY
Do you not often think of doing
something, and delay or neglect action, 
thinking that - after all your 
idea may not be so good anyway? 
Then, afterwards, to your regret, 
you have seen someone else
profit by your discarded idea. That
as happened to me many limes. As
a matter of fact, such was nearly
the case with this effort.
A very ordinary
thing and yet, in
a way, a rather
instructive one
happened to me
last week. The bus
to which, a number 
of us were
transferring, reach
ed its stop sign
Just after our bus
arrived at its stop
sign. It should
have been mote than obvious to the
operator of the former bus that we
were trying to catch it. Someone,
apparently an acquaintance, must
have noticed my undue - you could
say reckless - haste; for he shouted, 
"Take it easy, Doc." The voice
seemed to have been a familiar one.
Yet, I was In such a hurry that I
could not verify it.
Just as we got about halfway
across the street, the operator of the
bus we were trying to catch drove
off. It .seemed like a very unnecessary 
and unkind act.
I said in a very disgusted manner
to another fellow sufferer, "Did you
see that?" He answered - to my
surprise — in a most unconcerned
manner. "All people are not alike.
Some of them will wait for you and
some of them won't. As long as
some people are working themselves
they don't care what happens to
the next one. They own everything
(I assumed that he meant the white
people), and they do just about like
they want to. anyhow. Besides, they

just have to 'show out' every once
in a while, anyway. As far as I am
concerned. I look at it this way.
When I get where I am going, I'll
be there."
"Thats, that. Life is too short for
me to be worrying my head with '
one of them, when he lakes a notion 
to act the fool."
That left me speechless for the
moment, finally I said, "I guess you
are right. Most of us would probably 
be much better off, and maybe
live longer if we looked at things.,
as you suggest."
He smiled and said, "No. I just
can't be worried with them myself."
Later on. I thought a great deal
of this man's homely philosophy,
and kept suggesting to myself that
this brother had something. It was
then that I decided to write it up
in this column. Subsequently. I
thought that it would not be of sufficient 
interest. Anyhow, I decided
to try it.
It turns out that I am very glad
that I decided to stick by my guns;
for, I saw something similar to our
situation discussed editorially in the
Monday, October 9. 1950 edition of
the . The
caption of this particular editorial,
was, "Literally In A Rash." It says
in part; "When people these days
get into a great state of nerves, it
is the custom to say that they have
'broken out in a rash.' A capable!
medical man said recently that this
expression is frequently literally
true....... "We imagine the person 
who runs and yells In the effort 
to catch one elevator when
another will be along in a moment
is another prospect for rashes."
Substitute bus for elevator and"
you have our related situation. It
seems very likely that my friend
who said that he could not be worried 
with them was giving a pretty
good prescription. What do you
think about it?

HEADLINES & BYLINES
By SILAS P. WASHINGTON
Last week, or shortly before, I was
very upset, in fact, I might say angry, 
because someone had been dishonest 
with me. Oh, no, he hadn't
come in and stolen the family silver, 
or the money hidden in the
cookie jar, or any other such valuables. 
(Heaven help this hapless
thief who would come in our house
seeking valuables. He'd probably
leave with tears and a donation!)
He was simply what we call 'two
faced."
It's funny. If
we would not
steal from our
boss or neighbor
or cheat our customers 
according
to weight or quality, 
if we would
not rob a bank or
stick up a stranger, 
we consider
ourselves honest.
We don't realize
that there are a lot of ways, of being 
dishonest. To make promises we
don't intend to keep is dishonesty.
To be two-faced with friends is dishonesty. 
To be unfaithful to our
spouse is dishonesty. Whenever we
make the deliberate attempt to represent 
ourselves, our goods or our
attitudes as something they are not.
we are being to some extent dishonest. 
When the deception is in a
serious matter, the fault is a serious 
one. Friendships, marriages,
treaties between nations, all have
been broken by the dishonesty of
hypocrisy.
We speak of brotherhood, of understandment 
and tolerance among
men. We advocate those things as
a way of life practical and desirable
as the only way to peace among
men, and peace between men. and

God. Yet, Intolerance masked hypolitically 
as tolerance, prejudice.,
masked as understanding, and egocentricism 
disguised as brotherhood, 
are worse than those same
faults nuked. They are harder to
fight too because you have to dig
them out to sight, and because you
can't see how well you are succeeding 
or how hopelessly you are falling. 
When a man habitually pretends 
to be something he is not, to
hold beliefs or convictions which he
does not, or that something he owns
or sells is something it is not, how
can you reach him?
Our Lord condemns hypocrisy
many times and in no uncertain
terms "Woe to you .... hypocrite;
because you are like to white sepulchres, 
which outwardly appear to
men beautiful, but within are full of
dead men's bones and all filthiness."
Those are pretty strong words, but.
as I said before, the dishonesty of
hypocrisy is a pretty strong offense.
It is much better to be what we are
and seem so. If we don't like what
we see ourselves to be, then let us
change from the inside out, not just
the superficial appearances. I think
it is the fact that too often we
or others have not done this in the
past that now makes it near impossible 
for us to make friends with
certain people, or certain races, or
for us to foster certain projects of
our liking. It is this form of dishonesty 
that has made politics a
'dirty business' and led us to consider 
politicians, ipso facto, liars. It
is this that nas made nations hostile 
and suspicious of the diplomacy
of the other and helped to pave
the path of war. Let's be what we
are. if that is something shameful,
okay, let's be ashamed of it, but let's
not pretend as the hypocrite pretends, 
that is more shameful still.

MART OF THOUGHT
I take great pride in being associated 
with the newspaper business
even in a small way. After visiting
the Memphis Publishing Company
during National Newspaper Week, I
have an even greater appreciation
for the press, its accuracy and its
power. I was sadly disappointed that
the number of Negroes in attendance 
was so small We tend to Judge
our standard of progress by those,
below ourselves when our degree of
comparison should be by those ahead 
of us. We sometimes console
ourselves, when we are guilty of
omission, by saying "OH, I won't be
the only one who does not." Meanwhile 
we forget those who are doing 
and reaping the benefits.
If we would force ourselves to take
advantage of the opportunities as
they come, our lives would be 'enriched 
and every day living would
be more pleasant because our education 
will not cease until) the last
breath.
Mr. Mullins was our official guide
n the tour and Messrs. Wallace
Richards of The Press-Scimitar and
Bill Caldwell of The Commercial
Appeal were most gracious in explaining 
the different phases of
paper work. It is almost miraculous
how the paper comes out ready for
the reading public from the advertisements, 
classified ads, society
news and that of general interest
too which passes across the city
desk.
We followed the route of the material 
to the typesetters, proofreaders, 
engraven and many, many
others in the process of getting prepared 
for the press. Considering the
speed of the workers, one marvels
at the accuracy of the newsprint
The teletype rune incessantly, bringing 
in news fitches for the papers
and radio stations. To me. the most
fascinating machine is the telephoto.

This sensitive machine can bring
in or transmit a picture from anywhere 
on the coast to coast network 
in approximately seven minutes. 
It takes a few minutes longer 
for overseas.
About eight-thirty P. M. the giant 
presses started to roll. Loaded
with rolls of paper weighing fifteen
hundred pounds, the machine produce 
about forty-three thosano
pages per hour. These are printed
folded and placed on the trucks automatically 
and sent to the carriers.
I left the building full of praise
for the newspaper that keep-us
abreast with the times and those
responsible for a job well done.

Drastic Mortgage

time period allowed to repay the
loans will be reduced to 25 years
In the past veterans and person
buying under the Federal Housing
Administration have had 30 years

to repay.
At the present times veterans
buying under the G. I. bill only
have to make a five per cent down
payment on the purchase of the
new home.
Under the new rules, veterans
will have to start the payments at
ten per cent on low-cost housing
and increase the initial payment
with the rise In the price of the
house.
By taking more money away from
home buyers through bigger down
payments and larger monthly payments, 
the government hopes, to
reduce the demand for housing and
ease the materials and manpower
supply situation.

—ATTENTION—

OFFICE SPACE FOR RENT
Corner MISSISSIPPI and WALKER AVENUE
—IMMEDIATE POSSESSION—
WILL REMODEL TO SUIT TENANT
Apply ACE THEATRE
PHONE 9-7451

The HEALTH FORUM World
Since goiter is a
non-inflammatory
enlargement of
the thyroid gland
which is caused by
an excessive deposit 
of colloid.
the view has been
held that the incidence 
of this
infection is in
some way associated 
with the water 
supply.

The Chinese of 15 B. C, as well as
the Greeks and Romans of the
Western Classical Age, have, left attestations 
of this belief, and relatively 
recently discovered races such
as the natives of interior Africa and
the American Indians were also convinced 
of the relationship. However, 
a later theory is that it is an
insufficiency of iodine in food and
water that is the causative factor.
It is further believed that goiter is

most revalent in regions where water, 
soil, vegetables, cereals, fruits,
and mils are poorest in iodine.
In accepting this relationship of
iodine starvation to goiter, it is necessary, 
however, to go a step further 
and postulate that the disease
develops only in those in whom
some other as yet unknown factor
or factors are orating, for it would
be impossible otherwise to account
for the escape of many individuals
in goiterous regions and the appearance 
of sporatic cases in non-goiterous 
regions.
Simple goiter develops most frequently 
at the age of puberty and
is more frequent in girls than in
boys; it also, not infrequently, appears 
in women during pregnancy.
The symptoms it causes are usually
few or none, save the psychic disturbances 
consequent upon the disfigurement. 
A small proportion of
most of them persist to some extent
throughout life.

Men's Day Speaker

Laymen of Mississippi Blvd. Christian 
Church will present Prof. J. D.
Springer, Coordinator of Public
School Education for Negro Schools
of Memphis this Sunday, October
15th, during the eleven o'clock morn
ing worship. Observance of Laymen's 
Day at the church is part of
a nation-wide celebration, the purpose 
of which is to promote greater
interest among men of the church.
Prof. Springer, prominent laymen
at Mt. Moriah Baptist church, Orange 
Mound, has been active in religious, 
and civic life since his early
youth. A veteran of World War II
in which he served as a commissioned 
officer, Prof Springer held the
principalship of Melrose School for
several years, and earlier was mathematics 
instructor at Booker T.
Washington High School.
The public is invited to hear Mr.
Springer at Miss. Blvd. Christian
Church Sunday morning, October
15th, at eleven o'clock. Elder B. T.
Hunt is pastor.

Celestial Chapter
Installation Sun.
Celestial Chapter No. 4, R. A.
M. and Adamant Chapter No. 7
O. E. S. held a joint installation
ceremony, Saturday September 30,
in the Masonic Temple, 198 South
4th Street.
Members of the Celestial Chapter 
were installed by: Grand Deputy
H. D. Hicks; High Priest Clint
Stanback; King Dennie McKinney;
Scribe Clarence Cochran; secretary,
McDolah Berke; treasurer, Alex
Dixon, captain of host. Crane
Bogan; Prin. Soj. C. P. Roberts.
Installed in the Adamant Chapter
by the Grand Master Rev. Charles
Williams, assisted by Mrs. I. M.
Dean, Grand Royal Matron of
Ethel B. Beck, Grand Amarthant
Court were; W. M. Estelle Jones;
W. P. W. L. Williams; A. M.
Lucille Green; Cond. Roas Williams; 
A. Cond Lettie Pinkston;
secretary, Decie Storey; assistant
secretary, August Hill; treasurer,
Pearl Parker; secretary of burial,
Blanche Stevenson; and treasurer,
Myrtle Collins.

Manassas' Y-Teen
The Y-Teens Conference which
Miss Gloria Harris attended in Kentucky 
was a "life of experience" she '
stated. She learned what dormitory
life Is like that in college. We are
looking forward to send more girls
to conference this year.
In every meeting we play games
for entertainment. The last meeting
we played the game of "Bingo." The
first prize was given to Emma Riley.
second prize, Marie Banks, and
third prize, Gladys Morris.
Date of the "ball" has been Set.
There will be a 'Halloween Masquerade 
Ball," October 31, Halloween
night. The chairman of the recreation 
activities, Miss Vernita Kerr
has planned a very entertaining
evening to be spent by all. Music
will be rendered by the "Rhythm
Bombers." The time is 8 P. M. to
late, at the Y. W. C. A Branch
Vance Avenue A mask is required
or (false face). Admission 40 cents.
Essie Virginia Gatewood, Reporter. 


WE DARE
THEM ALL!





Try this simple test. We believe that you, too, will agree.
 is, indeed, America's  Cigarette!




SHORT TALKS
By
DORIS HAYNES
A "touchy" subject is "criticism"
because nobody likes it. There is
only one class of people, however,
who do not get it; they are the "DoNothings" 
Sir John Simon, British
Chancellor, of the Exchequer, inscribed 
these words on a tapestry
that hung on his wall:

To anticipate, prepare for, yet not
invite criticism, will help us to accept 
it without losing our balance.
A misconception is entertained when
we believe we will escape criticism
if we do right. You won't, because
no way of giving universal satisfaction 
has ever yet been discovered.
That which pleases one person may
greatly displease another. Jesus

was the only Perfect Man, but
was criticized and crucified.
We should be especially caref'
how we criticize young people The
may not be. able to override it an
their ambitions may be crushed for
ever. Einstein was considered rad
cal when a schoolboy, and it is sa
that he "flunked" mathematics, b
his inner convictions continued t
spur him on regardless of criticism.
Wise is he who has learned t
expect criticism and to accept
when it comes. George Washingto
Carver said, "if fault Is found wit
us no matter how rudely, we should
try to think to what extent it ma
be well based and then correct ou
shortcomings, as far as we are abl
Even the most unfriendly criticis
may be a help If you take It right.

CRITICISM
By
DORIS HAYNES
A "touchy" subject is "criticism"
because nobody likes it. There is
only one class of people, however,
who do not get it; they are the "DoNothings" 
Sir John Simon, British
Chancellor, of the Exchequer, inscribed 
these words on a tapestry
that hung on his wall:

To anticipate, prepare for, yet not
invite criticism, will help us to accept 
it without losing our balance.
A misconception is entertained when
we believe we will escape criticism
if we do right. You won't, because
no way of giving universal satisfaction 
has ever yet been discovered.
That which pleases one person may
greatly displease another. Jesus

was the only Perfect Man, but
was criticized and crucified.
We should be especially caref'
how we criticize young people The
may not be. able to override it an
their ambitions may be crushed for
ever. Einstein was considered rad
cal when a schoolboy, and it is sa
that he "flunked" mathematics, b
his inner convictions continued t
spur him on regardless of criticism.
Wise is he who has learned t
expect criticism and to accept
when it comes. George Washingto
Carver said, "if fault Is found wit
us no matter how rudely, we should
try to think to what extent it ma
be well based and then correct ou
shortcomings, as far as we are abl
Even the most unfriendly criticis
may be a help If you take It right.

ONE MONTH'S RENT FREE
To A Lucky Yale Apt Tenant!












The charges against Lieut Gilbelt, 
the NAACP official noted
"appear to be based on the same
factors that cause armies to reireat 
with honor.' Noting that the
Association has received reports of
Prejudice against Negro servicemen
in Korea mid of accidental bomb
ings 
of the - 24th Infantry by our
own planes, Mr. Mitchell asked
"that the influence of these factors
on Lieut _Gilbert and other servicemen 
be carefully studied. . . .
that a full inquiry be made. . . to
see that he is not made the victim
of unfair accusations - and hasty
trial procedure. . .and that he
hall have every opportunity to be
presented by adequate counsel."
Robert L. Carter, NAACP assistant 
special counsel, has been in
touch with Liens Gilbert and has
requested a copy of his trial record 
so that the Association may
study the case more carefully.

DEPOSITS
NOW INSURED
UPTO
$10,000






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